The Branding Business School Podcast
The Branding Business School Podcast is a top-rated business and marketing podcast for women ready to close the gap between how good they are and how they show up online.
Because in today’s market, being the best doesn’t matter if you’re not perceived that way.
Hosted by Victoria Marcouillier, founder and CEO of BrandWell Designs®, this podcast is where strategy meets real life. You’ll learn how to build a brand that commands higher prices, attracts better-fit clients, and positions you as the obvious choice in your industry.
We’re talking about:
- Elevating your brand as your business grows
- The psychology behind being chosen (not just considered)
- Scaling without sacrificing your life
- And what it really looks like to build a business while raising a family
Whether you’re in the messy middle, outgrowing your current brand, or stepping into your next level, this podcast will challenge the way you think about branding, positioning, and growth.
Because the goal isn’t just to build a successful business. It’s to build one that actually supports your life.
Episodes
187 episodes
37: Marketing, Dating, and Creating Content That Wins with Market Your Genius Author, Nikki Nash
If you need help marketing your business or landing a second date with that person you've been crushing on, this episode is for you... JK JK- there won't be a ton of relationship advice in here but my guest, Nikki Nash, does share the incredibl...
36: How This Mother Daughter Duo Built Their Etsy Empire with Etsy Shop Owners, Salted Words
Are you currently selling on Etsy and looking to move more product? This episode with Tracy and Robin from Salted Words will give you practical ways that you can level up your Etsy shop! I promise you will be encouraged and inspired whe...
35: Selling as a Service Based Business Owner | My Secret to an 80% Conversion Rate
A lot of entrepreneurs struggle with sales. We’re the creatives right? The dreamers, the visionaries and we hope and pray that if we build it, they will come. Well you don't have to be in business long to realize that that statement sim...
34: Why This Full Time Influencer Deleted Instagram with Blogger Coach, Megan McQueen
Some addictions are easier to spot than others but what do we do when our thumbs are constantly finding their way to that little purple app and there's no "Instagrammers Anonymous" to reach out to? In this episode, my gue...
33: From Small Town Teacher to Big Time Influencer With Ashley Bell (@tallblondebell)
Have you ever wondered what it's like to be an influencer with hundreds of thousands of people tuning into your daily life? Join Ashley (@tallblondebell) and I as we unpack what a day in her life looks like behind the scenes. <...
32: How She Became an Overnight Influencer Using Instagram Reels with Lauren Thom
Welcome to week 4 of Influencer Month where I'm sharing exclusive interviews with some of Instagram's top influencers on what a day in their life actually looks like. Today's guest is Lauren Thom. Lauren is a stay-at-home mom of 2...
31: Perfect Squares, Imperfect People | Confessions of an Influencer with Christin Lewis
This is week 3 of Influencer Month on The BrandWell Podcast where I'm sharing exclusive interviews from some of Instagram's top influencers on what a day in their life actually looks like. Today, I interview Christin Lewis on the d...
30: Letting Go in Order to Grow | The Art of Delegation with @mrssouthernsocial's Mary Huddleston
Pinterest puts too much pressure on women. At least that's what my guest, Mary Hollis Huddleston, believes and she is setting out to teach working women and moms how to ditch the DIY in exchange for delegation. As one of Instagram's top...
29: The Truth About Influencers | Behind the Scenes with @takemetotargetblog's Amanda Awtrey
We all have questions when it comes to the whole Influencer thing... What do they do other than post on social media all day?Do they ever pay for the items they share about?How much money can you really make a...
28: Things You Wish Someone Told You About Your Twenties with Author Cimber Cummings
What do you do when your twenties are rapidly vanishing and you’re totally unprepared for what’s next?Cimber Cummings wanted, no needed to find out. And she discovered some seriously transformative ideas. Ideas ...
27: 4 Things I Learned in My First Year as a Working Mom
Continuing last week's conversation on work and motherhood, this episode is full of hope for working moms and how being a #mompreneur can actually refine you and make you better at both your job and as a mother. Tune in for encouragemen...
26: Torn Between Two Callings: Work and Motherhood with Suzy Collins
Have you ever felt torn between two callings in life? As a working mom, I know this feeling all too well. The tension between work and motherhood and wanting to do both well is a daily reality for my guest, Suzy Collins, and me.Suzy is ...
25: 12 Tips for Building a Business While Working Full Time with Christine Daal
Starting a business while working full time is tough. My guest today shares 12 tips to building your business on the side of a full time job and setting yourself up for success so you can leave your job with confidence to run your own business....
24: How We Paid Off Debt and Cash Flowed Our Dream Careers with James Marcouillier
23: How to Set Boundaries and Avoid Burnout as an Entrepreneur
Let's be honest, setting boundaries is tough. As entrepreneurs, we're all about the hustle and grind. The late nights and early morning are part of the package when you sign up to run your own business. While that may be true, having bo...
21: How She Bootstrapped Her Product into Boutiques Across America with Jen King
In this episode of The BrandWell Podcast, Victoria's guest, Jen King (founder of Bloom & Press) shares here story of how she was able to get her product into 140 boutiques across the country....
20: Crafting Your Audience Avatar to Attract Your Dream Clients with Steph Weber
In this episode of The BrandWell Podcast, I interview the incredibly talented, Steph Weber. Steph is a marketing strategist, brand coach, and owner of The Weber Co, where she works with entrepreneurs to build revolutionary brands that disrupt t...
19: My Daily Routine as a Work From Home Mom | It's Not What You Think!
If you're hoping to hear about how I time-block my day into 30-minute increments and kick off each morning with a detox tea, sorry to disappoint ya! As a busy, working mom with a growing business, a team of designers, and a self-produced ...
18: 4 Ways You're Annoying Your Customers and Prospects
The problem with marketers is that we think like marketers! When you step back and think like a human; like a consumer, you realize how annoying some of these marketing strategies really are. Customer and user experience is EVER...
17: What Side Parts and Skinny Jeans can Teach Us About Marketing | Changes Brands Need to be Aware Of
Marketing is changing and it's changing fast. What once worked for your business won't work in the next few years as this new generation of consumers rises up. If you've gotten on social media anytime in the last couple of months, you've seen t...
16: How to Turn Your Website Visitors into Paying Customers
On this episode of The BrandWell Podcast, we share practical tips on how to make money from your website. No fluff, my friends! Victoria interviews her top website designer for BrandWell, Alisha, on how to turn your website into a lead-...
15: A Step by Step Guide to Course Creation with Aline Hoss
In today's episode, Victoria interviews expert course creator and Kajabi website designer, Aline Hoss. Aline has helped women launch courses with $20k, $30k, $50k, and even $80k in monthly revenue on their first launch!Are these questio...
14: Hiring as a Young Entrepreneur with Jenny Lee Hines
In this episode, Victoria and her guest, Jenny Lee Hines, chat about the realities of hiring for business. Whether you're considering bringing on your first full-time employee or simply wanting to hire a contract laborer to help with a ...
13: Social Media Secrets You Need to Know Right Now | Breaking Down the Algorithm
In today's episode, we're spilling the tea on all things social media and teaching you how to play by the rules to make the algorithm your best friend. Victoria shares practical tips and takeaways on how to grow your following with QUAL...