The Branding Business School Podcast
The Branding Business School Podcast is a top-rated business and marketing podcast for women ready to close the gap between how good they are and how they show up online.
Because in today’s market, being the best doesn’t matter if you’re not perceived that way.
Hosted by Victoria Marcouillier, founder and CEO of BrandWell Designs®, this podcast is where strategy meets real life. You’ll learn how to build a brand that commands higher prices, attracts better-fit clients, and positions you as the obvious choice in your industry.
We’re talking about:
- Elevating your brand as your business grows
- The psychology behind being chosen (not just considered)
- Scaling without sacrificing your life
- And what it really looks like to build a business while raising a family
Whether you’re in the messy middle, outgrowing your current brand, or stepping into your next level, this podcast will challenge the way you think about branding, positioning, and growth.
Because the goal isn’t just to build a successful business. It’s to build one that actually supports your life.
The Branding Business School Podcast
175: Training the Mind | The Psychology Behind Success at the Highest Level ft. Dr. Brook Choulet
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Do you consider yourself to be a high-performing woman? If you’re an entrepreneur, the answer is likely yes. With entrepreneurship comes challenges such as burnout, analysis paralysis, and the pressure of success. Dr. Brook Choulet is a board-certified concierge, psychiatrist, and nationally recognized expert in sports and performance psychiatry. She’s the founder of Choulet Performance Psychiatry, a boutique private practice helping athletes and executives strengthen their mental resilience and improve their personal and professional well-being.
In this episode, Victoria and Dr. Brook discuss the parallels between entrepreneurs and athletes and the importance of mental conditioning for high-achieving women. They also cover thought patterns to avoid as a founder and advice for supporting your nervous system.
If you’ve ever experienced burnout as an entrepreneur or struggled with negative thinking patterns that don’t support your growth, this conversation with Dr. Brook will inspire you to adopt new ways of thinking and practical tips for building mental resilience. Whether you’re enjoying a walk in the sunshine or waiting in the school pick-up line, this episode will leave you feeling seen, heard, and empowered to grow your business without wanting to burn it all to the ground.
Links Mentioned in Today's Episode:
Connect with Dr. Brook on Instagram
Choulet Performance Psychiatry
For show notes, head to www.thebrandingbusinessschool.com/thepodcast/
Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/
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