The Branding Business School Podcast
The Branding Business School Podcast is a top-rated business and marketing podcast for women ready to close the gap between how good they are and how they show up online.
Because in today’s market, being the best doesn’t matter if you’re not perceived that way.
Hosted by Victoria Marcouillier, founder and CEO of BrandWell Designs®, this podcast is where strategy meets real life. You’ll learn how to build a brand that commands higher prices, attracts better-fit clients, and positions you as the obvious choice in your industry.
We’re talking about:
- Elevating your brand as your business grows
- The psychology behind being chosen (not just considered)
- Scaling without sacrificing your life
- And what it really looks like to build a business while raising a family
Whether you’re in the messy middle, outgrowing your current brand, or stepping into your next level, this podcast will challenge the way you think about branding, positioning, and growth.
Because the goal isn’t just to build a successful business. It’s to build one that actually supports your life.
The Branding Business School Podcast
141: Do these 6 things BEFORE raising your prices!
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Can your pricing strategy speak to your brand? Join Victoria as she unveils the secrets to elevating your pricing game. She explores why aligning your brand with future aspirations rather than past milestones is the ultimate key to success. From a therapist whose outdated website cost her clients to actionable tips on updating your brand's online presence, you'll learn how to set expectations that justify a higher price tag. Discover the six pivotal steps to prepare your audience for increased rates without having to defend them, and how educating your audience through various channels can differentiate you from the competition.
Uncover transformative stories from The Branding Business School graduates who, with a newfound brand strategy, doubled their sales by confidently raising their prices. This episode is your guide to achieving professional growth and personal satisfaction through a clear branding approach. Learn how to communicate changes with poise and prepare your market, whether you're informing loyal clients on retainer or capturing new leads. Your journey to unstoppable business success starts with understanding your brand's worth, and Victoria is here to help you make that leap. Don't miss out on the next chapter of your brand's evolution.
Links Mentioned in Today's Show:
Enroll in The Branding Business School Today!
For show notes, head to www.thebrandingbusinessschool.com/thepodcast/
Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/
Follow BrandWell on Instagram.
Follow The Branding Business School on Instagram.
Save on your first year of Honeybook using this link!
Save 50% off your first year of Flodesk using this link!
Get $30 off your first month of Nuuly using this link!
Get up to $150 off your first box of Factor Meals using this link!