The Branding Business School Podcast
The Branding Business School Podcast is a top-rated business and marketing podcast for women ready to close the gap between how good they are and how they show up online.
Because in today’s market, being the best doesn’t matter if you’re not perceived that way.
Hosted by Victoria Marcouillier, founder and CEO of BrandWell Designs®, this podcast is where strategy meets real life. You’ll learn how to build a brand that commands higher prices, attracts better-fit clients, and positions you as the obvious choice in your industry.
We’re talking about:
- Elevating your brand as your business grows
- The psychology behind being chosen (not just considered)
- Scaling without sacrificing your life
- And what it really looks like to build a business while raising a family
Whether you’re in the messy middle, outgrowing your current brand, or stepping into your next level, this podcast will challenge the way you think about branding, positioning, and growth.
Because the goal isn’t just to build a successful business. It’s to build one that actually supports your life.
The Branding Business School Podcast
124: 5 Common Mistakes on Your Website That Are Costing You Dearly
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Ever wondered if your website is silently sabotaging your business's potential? That's the question we're tackling in this eye-opening episode. Victoria ruffles some feathers as she discusses the pivotal role a strong online presence plays in today's digital marketplace. She’s not holding back as she reveals how a lack of a professional website could mean you're leaving heaps of money on the table. Through personal anecdotes and some tough love, Victoria will show you why your services deserve a platform that speaks volumes of your credibility and helps you command the prices you truly deserve.
This episode peels back the layers on just what makes or breaks the user experience on your website and its direct impact on your sales figures. A DIY website might seem like a cost-effective solution, but Victoria is here to tell you why it might cost you more in the long run, especially if you're eyeing the big leagues of B2B or high-ticket markets. Get actionable advice on how to present your business's purpose with punchy imagery and headlines that reel in your audience. And because Victoria believes in walking the walk, she’s offering something special in April to help you tweak your site into a branding powerhouse that draws in your ideal clients. So tune in, get inspired, and let's get that website working as hard as you do.
Links mentioned in today's episode:
BrandWell Designs
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For show notes, head to www.thebrandingbusinessschool.com/thepodcast/
Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/
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