The Branding Business School Podcast

115: 5 Signs it’s Time to Rebrand | Lessons From Stanley & Lego

January 31, 2024 Victoria Marcouillier Season 7 Episode 2
115: 5 Signs it’s Time to Rebrand | Lessons From Stanley & Lego
The Branding Business School Podcast
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The Branding Business School Podcast
115: 5 Signs it’s Time to Rebrand | Lessons From Stanley & Lego
Jan 31, 2024 Season 7 Episode 2
Victoria Marcouillier

Identify the 5 scenarios where a fresh brand identity could be the catalyst your business needs to stay relevant and competitive. Dive deep with Victoria as she shares real-life examples of how both Lego and Stanley rebranded to bring new life into their once dying brands.

Understand the underlying reasons for a brand overhaul and the undeniable power of strategic design in connecting with your audience. This conversation goes beyond aesthetics, emphasizing the significance of aligning your brand with market trends and customer expectations. Whether you're contemplating a rebrand or seeking to reinforce your brand's presence, this episode is your compass to navigating the transformative journey of rebranding.


Links mentioned in this episode:

BrandWell Designs
Join The Branding Business School Waitlist!
Save 50% off your first year of Honeybook using this link!

For show notes, head to www.thebrandingbusinessschool.com/thepodcast/


Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/

Follow BrandWell on Instagram.
Follow The Branding Business School on
Instagram.

Save 50% off your first year of Honeybook using this link!
Save 50% off your first year of Flodesk using this link!
Get $30 off your first month of Nuuly using this link!
Get up to $150 off your first box of Factor Meals using this link!



Show Notes

Identify the 5 scenarios where a fresh brand identity could be the catalyst your business needs to stay relevant and competitive. Dive deep with Victoria as she shares real-life examples of how both Lego and Stanley rebranded to bring new life into their once dying brands.

Understand the underlying reasons for a brand overhaul and the undeniable power of strategic design in connecting with your audience. This conversation goes beyond aesthetics, emphasizing the significance of aligning your brand with market trends and customer expectations. Whether you're contemplating a rebrand or seeking to reinforce your brand's presence, this episode is your compass to navigating the transformative journey of rebranding.


Links mentioned in this episode:

BrandWell Designs
Join The Branding Business School Waitlist!
Save 50% off your first year of Honeybook using this link!

For show notes, head to www.thebrandingbusinessschool.com/thepodcast/


Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/

Follow BrandWell on Instagram.
Follow The Branding Business School on
Instagram.

Save 50% off your first year of Honeybook using this link!
Save 50% off your first year of Flodesk using this link!
Get $30 off your first month of Nuuly using this link!
Get up to $150 off your first box of Factor Meals using this link!